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Telling the Whole Story – For Once!
Posted by johnsoncontrols on July 19, 2009 10:46 PM
By Darryll Fortune, Johnson Controls
At number 58 on the Fortune U.S. 500 list, and 198 on the global list, and with 140,000 employees in 1,300 locations around the world, Johnson Controls tends to make the news a lot.
As director of public relations for our Building Efficiency business, I’ve noticed that most of the “ink” we get in newspapers and magazines, on television, radio and online is usually pretty focused. It’s typically about one narrow issue or event – a Johnson Controls executive testifying on Capitol Hill, a new initiative like the Empire State Building project, the Energy Efficiency Indicator that we release every year – those kinds of topics.
It’s rare that a reporter covers the breadth and scope of our entire business – Automotive Experience, Power Solutions and Building Efficiency. Although we are in three news-rich industries where energy efficiency has never been more important – in our homes, cars and offices – it’s still tough to tell the complete story. Last week was the exception.
The Nightly Business Report on PBS aired a lengthy segment about us on July 13th. Reporter Diane Eastabrook – Chicago Bureau Chief – paid a visit to our suburban Milwaukee offices to take a tour of our soon-to-be LEED Platinum corporate headquarters. She interviewed Chairman and CEO Steve Roell about a range of topics, learned more about our rich history and bright future, and, most importantly, put together a story about the many ways in which we’re contributing to a more comfortable, safe and sustainable world.
You can view the report here:
http://www.johnsoncontrols.com/publish/us/en/about/video.html?WT.mc_id=123701.
Efficiency Now. It’s never been more important.
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